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This new logo design marked a significant change for the company, as it marked the beginning of a new era. The decision to change the company name to Toyota was not taken lightly. The owners felt that the consonant "t" sounded more appealing than the voiced "d", and they also wanted a name that non-Japanese people could easily pronounce.
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In January this year, Toyota stole the limelight at the North American International Auto Show by unveiling a brand new concept with a "five-alarm visual impact"; a car symbolizing "a new chapter for Toyota global design". The car was the FT-1, and the man unveiling it was Kevin Hunter, president of Calty Design Research. Toyota's Calty Design Research, the first North American design center.
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The first-ever Toyota logo was named "Toyoda" after the Toyota Industries founder Sakiichi Toyoda. The way I have seen it, there were as many as 2 versions of the "Toyota" logo. One of the versions had a completely red color palette.
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The manufacturer held an open competition for the best logo design. The winning version contained Japanese characters denoting Sakichi Toyoda. They were located on the background of a red circle with a double outline. It was then that the company changed its name to Toyota.
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Logo evolution No wonder the company was named after its founder. And the surname was widespread back in the days. Many Japanese brands have similar names. But why do we spell Toyota, not Toyoda? Right before World War II, the company adopted a rebranding. And obviously, it included some logo changes too. Kiichiro replaced "D" with "T". Why's that?
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In 2005, there was a slight design change in the logo. The three ovals were in a 3-dimensional shape with the company's name below. It was a famous redesign of the Toyota logo and the 3D emblem in gradient silver colour featured on the Toyota models. In 2019, the logo went through yet another redesign.
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A new, more contemporary logo debuted in 2019. The Toyota emblem has been changed to white on a red background next to the brand name. It is presently being utilized in commercials airing in the USA. Toyota unveiled its new brand design in Europe on July 20, 2020. The logo and typeface have been updated to reflect the company's new direction.
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Robert Overby Typography: similar to Rebelton Medium Launched: October 1977 The most familiar wordmark was debuted in Japan in 1977. It adds the Toyota logo on left or on above the wordmark in October 1989 (see the logo and description on bottom).
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1949 - 1989 (for Japan) Between 1949 and 1958 this was the only Toyota logo. In 1958 appeared a new designed for general use, and this one continued to be an emblem for the Japanese market only. It depicted a bright red circle (taken from the Japanese flag) with a double white and red outline.
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Since the introduction of the new Toyota logo in 2019, Toyota has announced:"Don't use the 3-D corporate logo in brand communications". It's worth noting while the core elements of the Toyota logo remain consistent, it's possible that there are different versions or adaptations used in specific markets or for specific purposes; these.
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by Anne Carton Tweet - September 22, 2022 in Logo Design https://www.designhill.com/design-blog/toyota-logo-the-history-meaning-evolution/ The Toyota logo is a world-renowned business symbol that people recognize for a wide range of sophisticated cars and other vehicles.
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English Toyota logo 2019 Summary edit Licensing This logo image consists only of simple geometric shapes or text. It does not meet the threshold of originality needed for copyright protection, and is therefore in the public domain. Although it is free of copyright restrictions, this image may still be subject to other restrictions.
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Car Brands Toyota logo Toyota logo Toyota logo The Toyota logo is one of the most recognizable automotive logos in the world. It features a simple yet distinctive design that has become synonymous with the Toyota brand. The logo consists of three overlapping ovals, with two perpendicular to each other and the third intersecting them in the center.
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Red and white have become signatures of the Toyota brand, representing passion, energy, and acceptance. In 1949, a Japanese version of the old Toyota logo appeared. This image replaced the diamond-shaped background of the Toyota logo with a bold red circle. The white marks in the middle of the circle stood for the word "Toyota".